Kudos to eBay for introducing its shipper box that is supposed to be reused, sent from eBay seller to buyers, and then sent further along, until the end of its useful life.
Made of 100% FSC-certified and recycled material, it is designed to use minimal tape and to be able to withstand multiple use.
Hopefully these stylish bozes will become a status symbol for eBay members, and help to encourage reusing of boxes to other industries, especially any company in the mail order business. Perhaps Amazon, Dell, Lands’ End, Apple and other large-volume shippers will create their own boxes to encourage reuse, rather than recycling.
“Our company been reusing boxes since 1986,and have heard favorable feedback from our customers”, says Robert Piller, President of Eco Marketing Solutions. He continues. “Several companes have a kraft-colored spray paint that can be used to mask over old labels and scuff marks– rendering these reused boxes as good as new”.
For companies that are going green or are looking to reduce their carbon footprint, small changes like reusing boxes and other shipping supplies, go a long way and show your clients that you are “walking the walk”. Perhaps companies can include a decal or insert sheet (both made of recycled material) ecplaining why reused boxes are being sent out – and to encourage the recipients to do the same. Think of the number of trees that can be saved if every company made it their goal to reuse their shipping boxes at least one time.
Remember, going green is a state of mind– and small changes can begin at the top, as well as in the shipping department.
Help make Every Day Earth Day.
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Robert Piller, experienced in green marketing campaigns and environmentally-friendly promotional products. His web site includes a comprehensive eco-friendly advertising specialty search, featuring over 250,000 eco promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find recyclable, biodegradable, organic or recycled imprinted promotional items in your price range and time frame. View the Go Green website at EcoMarketingSolutions.com and comment on his blog postings at GreenSpotBlog.com.
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